Tag Archives: Customer
Marketing Alert: Fundamental Market Shift (stop ignoring user content)
It’s unimaginable, seriously confounding how the Carly Rae Jepson song has generated so much interest. It’s a cute catchy song. And yes, Justin Beiber started it. However, that does not account for what’s happened. The meme-ability of the song relies on the fact it is not deep content. It’s really actually quite simple. The ability […]
10 New Examples of Smarter Customer Focus
So, it’s been a year since my original posting and I wanted to talk about who I thought was doing smart customer-focused things again – because it’s the most read post on my blog…(original post) – which I think means it’s most important to you. I want to reiterate something I said in the original: […]
10 examples of smarter customer focus
(Please also see the 2010 version here) and the start of the 2011 versions here (which goes by industry) People often ask me about who I think is doing interesting things with web 2.0 and what social tools they should use. And I gently try to tell them it’s the wrong question. Focus on the […]
The Freedom of Simple Speech and Customer Experienchttp://museandmaven.wordpress.com/e
I recently learned a lesson – okay – if the truth is told; the lesson has been a year in the making. I’ve only recently accepted that I learned it and implemented it. It is very easy to make things harder. It is much harder to make things simple. And, simply put, creating customer experiences is […]
