Monthly Archives: June 2011
Mash-up: Linked In Meets the Fortune 1000; (plus Sonar, what to do when you get there)
What if you were a B2B company who called on the Fortune 500? much like our company Covalent Marketing does What if you do, as we do, and conduct Google/Linked In/Social Media scans on the people you were meeting with? because you want to be informed and eloquent about those who are granting you time […]
Hackers & Microsoft Kinect: Used for Good (Customer Experiences, that is)
I actively fall in love with people who take things and redeploy them for social good. I also fall in love with people who create things that can translate into better customer experiences. You know who I am really in love with today? The Microsoft Kinect Hacker Community. The hacking community, despite some bad PR, […]
Gilt Groupe versus Groupon – a battle of new era retail models
If you had a brand and a budget and an inventory on offer, which way would you go? In theory, the two companies do very similar things – limited time, select product or service offering, special pricing. A few intense days of getting your brand name out there. However they could not be more different […]
Getting Smarter About Contact Management (Cross post with www.CovalentMarketing.com)
(you should also see the great content on my employer’s completely revamped website and blog as well. This post is here, but feel free to click about the whole site, we did it as our Poke the Box test project.) Over the last several months, we’ve found the Covalent Marketing team spending a considerable amount […]
Thank you. Seriously, with tears in my eyes, thank you.
I have taken today to reacquaint myself with how to be smarter. I have reacquainted myself with what I used to do by discipline. I realized I have ignored my own personal enrichment for months. I forgot who I was. But not today. I am lucky I work for a company who sees the wisdom […]